Representatives from the coffee industry throughout the globe are set to gather in Rimini, Italy in June for The event is organised by the Speciality Coffee AssociaTion of Europe (SCAE) and with over 5,000 trade visitors expected, over 200 brands showcased, 20 thousand square meters of display space and 50 countries present, excitement is running high as the countdown begins… There are three core functions to World of Coffee. 1) It is a mutli-faceted exhibition of all the latest innovations in coffee, 2) a training centre dedicated to educating and raising standards for individuals in the coffee world and 3) the stage for the international coffee competitions.. THE EXHIBITION: The exhibition showcases every aspect of coffee production from been to cup including: coffee-producing nations, newtechnology, the latest trends, the most current models of consumption, and products from around the world, with demonstration areas where the best in specialty coffee and confectionery, fine cuisine, gelato and baking will bebrought together for the first time in Rimini. THE COMPETITIONS: Competitors from across the globe will compete on this world stage for the crown in three world coffee championships that include the flagship World Barista Championship as well as the World Brewers Cup and the World Coffee Roasting Championship. See World Barista Championship, is an annualdestination for national barista champions from over 50 countries. In each competition, with numerous local and regional preliminary events, baristas prepare espressos, cappuccinos and original espresso signature drinks to exacting standards for a panel of international judges. EDUCATION & TRAINING: Education, training, skill building and certification are core objectives of SCAE and the SCAE Coffee DiplomaSystem that brings all of our education courses together into a modular system where coffee enthusiasts can pick and choose courses to match their professional/personal requirements. SCAE brings its prestigious Coffee Diploma System to World of Coffee every year so individuals can, at the show, improve their coffee skills and knowledge, or even get the certification for what they already know through the Coffee Diploma System. On the social side, a packed calendar of parallel events will round out the evenings during World of Coffee 2014, taking the fair out of the expo centre through initiatives, events, shows and contests that will bring the Rimini area to life and help turn it into the world’s new coffee capital. Fiera di Rimini was chosen by SCAE this year to concurrently host the two leading international events in the sector, World of Coffee and the World Barista Championship, due to the HoReCa expertise it has developed through one of the strongest, most comprehensive exhibition programmes in the sector. Speciality Coffee of Europe (SCAE) is the world’s leading professional organization for promoting quality coffee, bringing together some 1500 professionals from the coffee industry. SCAE’s prime goal is to raise coffee standards, spreading knowledge and education through active training and a certification programme (the Coffee Diploma System), its internationally prominent event World of Coffee, and an array of world championships. World Coffee Events (WCE) is the umbrella organization uniting the Speciality Coffee Association of Europe (SCAE) and the Speciality Coffee Association of America (SCAA); its aim is to promote quality coffee through targeted events and through seven world coffee competitions, including the World Barista Championship, the World Coffee Roasting Championship and the World Brewers Cup. Press release of SCAE Rimini
